The story begins
The starting point of Shercom’s journey in recycled rubber manufacturing and innovation.
Our story · Since 1993
Celebrating the people, partnerships and ideas that have helped give used tires a new purpose - and made Shercom part of everyday spaces.
Explore our journey ↓
Our 30th anniversary milestone · 1993–2023
A second life. A lasting purpose.
For more than three decades, Shercom has been turning used tires into useful products and rubber paving for homes, parks and businesses.
Our 30th anniversary was a chance to reflect on that journey: the early ideas, the evolving technology and the relationships that helped bring recycled rubber into more everyday spaces.
It is a story that continues with every project, every product and every customer who chooses a new purpose for recycled rubber.

Milestones along the way
A look back at the milestones behind our 30-year celebration - and the next chapter taking shape today.
The starting point of Shercom’s journey in recycled rubber manufacturing and innovation.
Shercom installs its first rubber driveway, bringing a new application for recycled rubber to Saskatoon.
A partnership with Playtop and Nike Grind opens new possibilities for sports and playground surfacing.
A milestone celebrating three decades of progress, made possible by our team, partners and customers.
Innovation you can see and use
The anniversary message lives on in the products and surfaces we create: practical solutions that bring recycled rubber into daily life.

From residential driveways to playgrounds and community spaces, our rubber paving brings material innovation to the places people use every day.
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Landscaping products, mats, traffic and parking solutions: recycled rubber takes on new roles around homes and businesses.
Explore rubber products →The people behind the progress
To our employees, retailers, installers, partners and customers: thank you for being part of Shercom’s journey.
Our 30-year celebration honoured more than the products we make. It recognised the people who support the work, choose recycled rubber and help bring new ideas into their homes, businesses and communities.
You are the real tire recycler.
The next chapter
Our anniversary marked a milestone. The work continues - with new ideas, new applications and more ways to put recycled rubber to work.




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